Dhoni signs Rs 29-crore endorsement deal with Maxx Mobile
Riding on his popularity, Indian cricket team captain Mahindra Singh Dhoni has signed a Rs 29-crore endorsement deal with Maxx Mobile for a period of seven years.
"Maxx believes in Dhoni's potential and the performance that he has delivered over the years is a testimony to his talent. The seven-year deal reaffirms our belief in him and is undoubtedly a big reinforcement for the Maxx brand," Maxx Group CMD Ajjay Agarwal said.
The deal comes within days of Dhoni signing Rs 26-crore deal with the world's second largest spirits firm, UB Group.
Maxx Mobile, one of the recent entrants in India's mobile phone market, has emerged as a force to reckon with after having sold millions of handsets in less than two years.
"Maxx believes in Dhoni's potential and the performance that he has delivered over the years is a testimony to his talent. The seven-year deal reaffirms our belief in him and is undoubtedly a big reinforcement for the Maxx brand," Maxx Group CMD Ajjay Agarwal said.
The deal comes within days of Dhoni signing Rs 26-crore deal with the world's second largest spirits firm, UB Group.
Maxx Mobile, one of the recent entrants in India's mobile phone market, has emerged as a force to reckon with after having sold millions of handsets in less than two years.
Pankaj Sharma
Member: Team JMIFET
It matters more than being admin of this forum.
Member: Team JMIFET
It matters more than being admin of this forum.
-
Pankaj - Posts: 98
- Joined: Thu Aug 19, 2010 2:10 pm
1 post
• Page 1 of 1
Who is online
Users browsing this forum: No registered users and 1 guest